Trial and membership campaigns
Paid social, search and offers tracked to sign-ups, not just leads.
Members who join, and members who stay.
For gyms, studios, wellness centres, day spas and beauty businesses. We fill trials and memberships, then build the communication that keeps people coming back.
Fitness, wellness & beauty
What usually gets in the way.
Leads that never show
Trial sign-ups and enquiries go cold without fast, personal follow-up.
Churn you notice too late
Members drift away quietly, and win-back starts after they've already gone.
The content treadmill
Social needs something new every week, and your team would rather be coaching.
What we build
Marketing and systems, run as one.
Instant follow-up
SMS and email within minutes, with booking links and reminders.
Retention programs
Check-ins, milestones and win-back messages triggered by attendance.
Content production
Monthly content from your classes, coaches and community.
Local and AI search
Your studio and classes found for the searches that matter nearby.
Member reporting
Leads, trials, conversions and churn in one dashboard.
Where AI helps
Practical uses, reviewed by people.
- Personalised follow-up at a scale a front desk can't manage
- Drafting class, program and challenge campaigns
- Answering timetable, pricing and membership questions
- Flagging members who are at risk of cancelling
Rules we work within
Checked before anything goes live.
- Australian Consumer Law for membership terms, cancellations and pricing
- No unrealistic results or misleading before-and-after content
- Ahpra rules if you offer allied health or cosmetic treatments
- TGA rules if you sell supplements or therapeutic goods
- Spam Act consent for SMS and email
We're marketers, not lawyers. When something needs legal advice, we'll tell you.
Where to start
From $1,999 a month + GST, with a 30-day start.
Single studios usually start on Foundation or Growth. Multi-site gyms and wellness groups fit Department.
Questions
What fitness, wellness & beauty businesses ask us.
Can you work with our booking and membership software?
Yes, within what each system allows. We connect leads, bookings and attendance so follow-up and retention run automatically.
Do you create the content?
Yes. We plan it with you, edit from your footage and use AI to produce the volume social needs without losing your voice.
We offer allied health services too. Is that a problem?
No, but those services follow Ahpra's advertising rules. We check that content separately and keep it within them.
Next step
Let's look at your business from above.
A 30-minute strategy call, at no cost. You'll come away with a clearer view of where your marketing and systems are losing value, whether or not we work together.